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Targeted Email Campaign

Martha Stewart & Marley Spoon
This email was part of a targeted CRM campaign executed in May 2021. Following lockdown and fear, Americans were eager to engage with the post-vaccine world. To meet the moment – and present the brand as the fulfillment of that desire – I designed the “Summer of Do” campaign. Its message was one of exuberance and making the most of every day, a key part of which is savoring exceptional meals with the people you love... and of course, meals by Martha Stewart make that possible.

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